Hiring happens on a mind-boggling scale at this time of year. Retailers will add up to 780,000 seasonal workers to handle the crush of holiday consumers. Many will have little experience, limited product knowledge, and no familiarity with store operations. How will they get answers? Through a
two-way radio.
Radios are being used in an increasing number of retail settings because they provide the one-to-many communications that result in quick responses to queries. One person sends the same message to the entire staff in a process that is vastly superior to one-to-one, phone-based communications. The more questions an employee has, the more he or she is helped by the answers.
Retail employee groups as a whole become more efficient from these communications, and business owners find new efficiencies. Those savings inevitably benefit customers. Radio communications benefit retailers and consumers in a variety of ways: