Wireless Success Story: Florida Restaurant Improves Service, Efficiency with CLP Series Radios

Motorola CLP Series radios have become commonplace in retail stores and other businesses that want to keep employees connected with affordable, easy-to-use two-way radios. Now restaurants are seeing the value of wireless communications. A recent article on TodaysWirelessWorld.com describes how a Florida restaurant issues Motorola CLP1040 radios to all employees to improve efficiency and customer service.

“Taverna is a restaurant riding a hot trend, combining the chef-driven fare of a fine-dining establishment with the greater speed, efficiency, and volume of a more casual restaurant,” writes TodaysWirelessWorld.com’s David Hopkins. He quotes co-owner Kiley Efron has saying, “We, as a restaurant, try to do really effortless, seamless service. All things that look effortless never are.”

The layout of the Jacksonville, Florida, restaurant meanders, so critical members of the service staff can overlook the fact that new customers have been seated or that people need updates on food and drink orders, TodaysWirelessWorld.com said.

“Managers, hosts and servers would run themselves ragged trying to be everywhere at once—dining room, bar, kitchen and front lobby—and keep each other apprised of the ever-changing customer landscape. No matter how hard they worked, they knew there had to be a better way to keep everybody connected.”

The answer was to equip the staff with Motorola CLP1040 two-way radios. The CLP1040 is designed specifically for operations that require ease of use, a slim profile, and an attractive appearance. The radio is about the size of a business card and weighs between 2.4 and 3 ounces, depending on the battery configuration.

“What we’ve found is that it cut down all that running around, trying to find someone to say, ‘You’ve got a table,’” Kiley told TodaysWirelessWorld.com. “And if people have any issues with their food or wine, we can get something rectified immediately.”

Efron initially figured she would need radios only for hosts, managers, bartenders, food runners, and kitchen staff. She said she soon learned that on short-staffed days, equipping all the servers with radios to help out the management team made it much easier for everyone to troubleshoot issues.

“We definitely feel on those shifts where we want to be a little bit more efficient, it really helps us,” Efron said. Two-way radio communication, she said, “really helps you give effortless service when you’re dealing with high volume.”

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