Some of the specific areas that Motorola analyzes during the selection process for the Pinnacle of Customer Excellence Award include customer care and loyalty, customer retention strategies, formalized customer procedures/practices/warrantees, dedicated communications conduits to and from customers, regular surveys and customer perception captures, and formal customer referral programs.

“It is Motorola’s belief that the customer always comes first, and the Pinnacle of Customer Excellence Award is the company’s way of recognizing those channel partners that embody the same belief,” said Andy Byrne, Vice President of Indirect Distribution for Motorola. “Many dealers apply for this award and usually comment that even if they do not win, they benefit from the application and auditing procedures, which are designed to improve their individual business performance. This year, we would like to congratulate BearCom and all of its employees who are dedicated to a continuous customer improvement process. We thank them for all they do.”

BearCom was one of more than 850 Motorola dealers across the nation that were eligible to compete for the award in 2006. The finalists were reviewed by a team of independent consultants before the winner was selected. The award was presented to BearCom in late March at the International Wireless Communications Expo (IWCE) in Las Vegas, Nevada.

“Customer service excellence has long been a cornerstone of BearCom’s vision statement and is certainly one of our core values,” said John Watson, Chairman of BearCom. “Without a focus on the relentless pursuit of customer satisfaction, we could not have enjoyed the growth and success we have achieved. It is an honor to accept the Pinnacle of Customer Excellence Award from Motorola.”

About BearCom
BearCom provides a broad line of high-performance wireless communications products, services, and complete mobility solutions. Founded in 1981, BearCom is America’s only nationwide dealer of wireless communications equipment, serves customers from 26 branch offices located throughout the U.S., has several affiliated offices around the world, and employs more than 400 people. BearCom is headquartered in the Dallas, Texas area. For more information, visit www.BearCom.com.